Apple’s Answer to Slower iPhone Sales? The Trade In


Wireless carriers have prolonged done smartphones demeanour cheaper to consumers by subsidizing their cost. Now Apple Inc. is perplexing to woo phone buyers, offsetting a cost of inclination with inexhaustible trade-in offers.

The association has rolled out during slightest one new iPhone in any of a final several years, adding facilities that have pushed a starting cost of a top-of-line indication above $1,000. With reduction fanfare, Apple has also let U.S. business trade in comparison models for credit—a module it is now anticipating will assistance lessen a sticker…


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